Content marketing and content strategy
60% of consumers buy based on a brand's digital content
Lead nurturing and email marketing
Building the path to purchase
Our Method How Do These Strategies Work?
Marketing automation is divided into several stages:
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1
First Stage Lead scoring is a technique used to qualify a user with a score based on their interaction with our company and the stage of the purchasing process they are in. When the user registers via a web form or our newsletter, a tracking cookie is installed so we can identify the actions they take on our website and score them based on pre-established criteria.
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Second Stage At this stage, the user doesn’t know us and isn’t considering purchasing any of our products or services. The visitor may have landed on our website through a Google Ads ad, SEO, or social media.
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3
Third Stage Lead automation consists of sending a series of emails progressively based on the user''s behavior and score.
Advantages Use case
Services Related services
How Does This Help Us?
We know at what stage of the buying cycle the user is and how ready they are to make a purchase, so we can offer content according to their score and the stage of the process they are in.
- Our sales team will have highly qualified leads.
- Helps segment our databases.
- Helps understand user behavior.
This allows us to:
- Create automatic, personalized responses to new registrations.
- Classify users based on their behavior.
- Inform users about newly created content.
Do you prefer that we meet?
Find us at:
C/Prat de la Creu, 59-65. Esc. C, 3r G.
AD500 Andorra La Vella . (Principat d'Andorra)
From Monday to Thursday from 07:45 a.m. to 1:00 p.m. and from 2:00 p.m. to 6:00 p.m.
Friday from 8:00 a.m. to 3:00 p.m.
